Business Development Manager

Business development managers find new customers, and persuade existing ones to buy extra services.

Typical Salary

£25,000 To £60,000

Typical Hours

38 to 40 a week
evenings attending events or appointments

How To Become a Business Development Manager

You can get into this job through:

  • a university course
  • a college course
  • an apprenticeship
  • working towards this role
  • applying directly
  • graduate training scheme

College / University

You'll find a degree in business development or business management may give you useful background knowledge and help you get onto the graduate training programmes, which are run by some companies.Other useful subjects include:

  • accountancy
  • economics
  • international relations
  • 2 to 3 A levels, or equivalent, for a degree
  • You could study a college course in sales or business. If you've started work in a junior role, you could consider taking qualifications like:

    • Level 2 Diploma in Skills for Business: Sales and Marketing
    • Level 3 Award in Business Development Skills
    • Level 3 Certificate in Sales Management
  • 2 or more GCSEs at grades 9 to 3 (A* to D), or equivalent, for a level 2 course
  • 4 or 5 GCSEs at grades 9 to 4 (A* to C), or equivalent, for a level 3 course
  • Apprenticeship

    You can work towards this role by doing a business to business sales professional or retail leadership degree apprenticeship.

  • 4 or 5 GCSEs at grades 9 to 4 (A* to C) and A levels, or equivalent, for a degree apprenticeship
  • Routes into this Career

    You could work your way up from a sales or marketing role.


    You could apply directly to become a business development manager, as there are no formal entry requirements. Employers may ask for:

    • GCSEs at grades 9 to 4 (A* to C) in maths, English and IT
    • sales, marketing or business management experience
    • a degree in any subject

    Other Routes

    Graduate training schemes are offered by some companies.

    Skills And Knowledge

    You'll need:

    • the ability to sell products and services
    • knowledge of English language
    • the ability to use your initiative
    • leadership skills
    • maths knowledge
    • customer service skills
    • business management skills
    • ambition and a desire to succeed
    • to be able to use a computer and the main software packages confidently

    Day To Day Tasks

    In your day-to-day duties you could:

    • research organisations to find new customers and identify who makes the decisions
    • ‘cold call’ to arrange meetings at customers’ premises
    • find out what an organisation needs and work with a team to plan proposals and pricing
    • sell products and services to new and existing customers
    • negotiate with customers and build positive relationships
    • attend events and conferences
    • write reports and make presentations to customers and senior management
    • identify new methods and opportunities for sales campaigns
    • forecast sales targets and make sure they’re met
    • run training for business developers and junior sales teams

    Working Environment

    You could work at a client's business or in an office.

    Career Path & Progression

    Career Path & Progression are not listed for this job.

    Volunteering Opportunities

    You could develop useful customer service and marketing skills by volunteering.

    Do It has more information on voluntary opportunities in your area.

    Tips & Information

    Career tips

    In some jobs you could travel around the world to meet customers, so it may be helpful to speak a second language.

    Professional and industry bodies

    You could join the Institute of Sales Management and The Managing & Marketing Sales Association, for professional recognition, training opportunities and to make industry contacts.

    Restrictions & Requirements

    Restrictions & Requirements are not listed for this job.

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