Course Summary

Marketing at Durham is varied and dynamic. Our programmes adopt an interdisciplinary approach, drawing on knowledge from fields such as psychology, sociology, anthropology, philosophy and economics. In addition to understanding functional aspects of the subject which include areas such as strategy, consumer behaviour, branding, market research and communications; you will have the opportunity to develop specialisms in areas that interest you. Flexibility – subject to successful completion of your first year – it may be possible to change your degree path to Business and Management. (Students who require a Tier 4 visa will need to check this is in accordance with the Tier 4 regulations which are in place at that time). **Year 1** This year aims to develop a foundation of knowledge and skills in marketing and management. Students not only study the principles of marketing, but have the opportunity to develop competencies in research, analysis and investigation, as well as achieving a foundational knowledge in the functions of business at both an environmental and organisational level. There are five core modules and a choice of a further business, economics or language optional module. The modules work together to build your knowledge and develop key skills and techniques. **Year 2** The second year sees the Business and Marketing degrees separate and students build towards their specialist areas, though half of the modules remain common. Investigative and key marketing skills are developed further and integrated across the entire second year as well as forming a basis for the third year. The second year consists of four compulsory marketing modules and a further two optional management modules are chosen from a range which in the past has included Operations Management and Managing in Global Environment, for instance, as well as a foreign language. **Year 3** In an increasingly globalised world, a period of international study is a major benefit and can help you to stand out in a crowded job market. All of our business degrees offer you the option of spending your third year studying abroad at one of our international partner universities. This is an opportunity to develop foreign language skills, experience another country and learn about its culture. You may decide to study at one of our exchange universities for a full-year study placement period in your third year of study and this then becomes the third year of a four year degree. For up to date information on locations and funding, please go to www.durham.ac.uk/international/studyabroad The Study Abroad year fees are set annually by the University. For the definitive amount of the Study Abroad year fees payable please contact our Study Abroad Team. **Year 4** Central to year three is the Dissertation. The other core module is Strategic Management which brings together student knowledge, experience and skills from all three years to look at how organisations develop their strategy. The Dissertation and three optional modules allow you considerable opportunities to focus your studies on areas of special interest and to engage more closely with the School’s research groups through seminars and guest speaker programmes. We review course structures and core content (in light of e.g. external and student feedback) every year, and will publish finalised core requirements for 2021 entry from September 2020. **Tuition fees displayed relate to the 2020/21 academic year. The tuition fees for 2021/22 academic year have not yet been finalised and will be displayed here once approved.** For more information on this course, please see our website.

Course Details - Modules

For more information on the content of this course, including module details, please see our website.

Course Details – Assessment Method

Assessment Methods are not listed for this Course.

Course Details – Professional Bodies

Professional Bodies are not listed for this Course.

How to Apply

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application Codes

Course code: N511

Institution code: D86

Campus Name: Collingwood College

Campus code:

Points of Entry

The following entry points are available for this course:

Year 1

Entry Requirements for Advanced Entry (Year 2 and Beyond)

Entry Requirements for Advanced Entry are not listed for this Course.

International applicants

Standard Qualification Requirements

If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential Specific subjects excluded for entry: General Studies. Information: Applicants taking Science A-levels that include a practical component will be required to take and pass this as a condition of entry. This refers only to English A Levels.

Departments will normally make offers based on Advanced Highers. In the absence of 3 Advanced Highers, where these are not offered by the applicant’s school, offers comprising of Advanced Highers and Highers or a number of Highers may be made on a case by case basis.

We require 60 credits with a minimum of 45 credits at level 3 (or equivalent). At least 30 level 3 credits at Distinction and in addition at least 15 level 3 credits at a minimum of merit. If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential

If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential

18 points (6, 6, 6) in Higher Level subjects. Standard Level 5 in Mathematics/Mathematics Studies unless Higher Level Mathematics offered. We accept Maths Analysis & Approaches, and Maths Applications & Interpretation.

If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential

If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential

Grade 7 in GCSE Mathematics, or B in Core Maths if Maths not taken as an A level is essential.

If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential

Our contextual offer for this programme is A level BBB/ABC (or equivalent). Grade 7 in GCSE Mathematics, or B in Core Maths if Maths not taken as an A level is essential. To find out if you’re eligible, please visit: www.dur.ac.uk/study/ug/apply/contextualoffers/

Please click the following link to find out more about qualification requirements for this course

https://www.dur.ac.uk/study/ug/apply/entry/

Minimum Qualification Requirements

Minimum Further Information are not listed for this Course.

English language requirements

Test Grade AdditionalDetails

Durham University welcomes applications from all students irrespective of background. We encourage the recruitment of academically well-qualified and highly motivated students, who are non-native speakers of English, whose full potential can be realised with a limited amount of English Language training either prior to entry or through pre-sessional and/or in-sessional courses. It is the normal expectation that candidates for admission should be able to demonstrate satisfactory English proficiency before the start of a programme of study, whether via the submission of an appropriate English language qualification or by attendance on an appropriate pre-sessional course. Acceptable evidence and levels required can be viewed by following the link provided.

English language requirements

https://www.dur.ac.uk/learningandteaching.handbook/1/3/3/

Unistats information

Student satisfaction : 87%

Employment after 15 months (Most common jobs): 75%

Go onto work and study: 91%

Fees and funding

Republic of Ireland 9250.0 Year 1
Channel Islands 9250.0 Year 1
EU 24500.0 Year 1
England 9250.0 Year 1
Northern Ireland 9250.0 Year 1
Scotland 9250.0 Year 1
Wales 9250.0 Year 1
International 24500.0 Year 1

Additional Fee Information

Additional Fee Information are not listed for this Course.

Provider information

The Palatine Centre
Stockton Road
Address3 are not listed for this Course.
Durham
DH1 3LE

Career tips, advice and guides straight to your inbox.

Join our newsletter today.