Course Summary

**Explore the value of digital media in marketing communications and develop a command of cutting-edge digital media practices and communications that will enable you to be innovative, strategic, and creative in your own practice.** **Why study BA (Hons) Marketing Communications with Digital Media at BU?** - Study a range of applications, tools, strategies and techniques to understand and engage with contemporary digital consumers - Gain specialist digital practice skills including, social media marketing, digital content creation and digital analytics - Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year - Co-create academic and professional research with staff including consultancy projects for industry clients - At the end of your first year you can choose which Marketing Communications course best suits you and your career interests - Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV. This course includes a foundation year option for UK students who do not meet the entry requirements for the degree course.. This additional year of study will give you a grounding in the media & communication skills required for this course, building your confidence, knowledge and skills for further study. After successful completion of the foundation year, you will progress to the full degree.

Course Details - Modules

During the Foundation Year, you will study Academic & Professional Practice | Collaborative Communication Project | Media & Current Debates | Media Work. As part of the Degree, you will study Principles of Marketing & Marketing Communications | Academic & Professional Practices for Marketing Communications | Contemporary Debates in Marketing Communications | Digital Essentials | Consumer & Stakeholder Insights | Integrated Marketing Communications | Digital Consumers | Digital Media Practices | Media Planning | Content Creation | Research Principles and Practice | Brands & Branding | Digital Data Insights | Digital Futures | Academic or Consultancy Dissertation

Course Details – Assessment Method

Assessment Methods are not listed for this Course.

Course Details – Professional Bodies

Professional Bodies are not listed for this Course.

How to Apply

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application Codes

Course code: N597

Institution code: B50

Campus Name: Main Site

Campus code:

Points of Entry

The following entry points are available for this course:

Foundation

Entry Requirements for Advanced Entry (Year 2 and Beyond)

Entry Requirements for Advanced Entry are not listed for this Course.

International applicants

Standard Qualification Requirements


Please click the following link to find out more about qualification requirements for this course

Minimum Qualification Requirements

Minimum Further Information are not listed for this Course.

English language requirements

Test Grade AdditionalDetails
English Language Entry Requirement Information are not listed for this Course.

Unistats information

Student satisfaction : 63%

Employment after 15 months (Most common jobs): 60%

Go onto work and study: 85%

Fees and funding

England 9250.0 Year 1
Northern Ireland 9250.0 Year 1
Scotland 9250.0 Year 1
Wales 9250.0 Year 1
Channel Islands 9250.0 Year 1
Republic of Ireland 9250.0 Year 1

Additional Fee Information

All fees are quoted in pounds sterling and are per year. Your tuition fees will be the same for each year of your course. Fees during your placement year (if applicable): £1850. Visit Bournemouth University's website for full details.

Provider information

Talbot Campus
Fern Barrow
Address3 are not listed for this Course.
Poole
BH12 5BB

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