Course Summary

**Develop strategic skills and learn how to use the marketing communications toolkit to the best effect for clients and organisations by developing persuasive communications and campaigns that draw on marketing, advertising, digital media, and PR.** **Why study BA (Hons) Marketing Communications at BU?** - Join the highest ranked Marketing Communications course in the UK, scoring over 90% in the National Student Survey (NSS) for over five consecutive years - Develop a critical understanding of integrated marketing communications that will enable you to adapt to a variety of roles in the industry - Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year - Co-create academic and professional research with staff including consultancy projects for industry clients - At the end of your first year you can choose which Marketing Communications course best suits you and your career interests - Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV.

Course Details - Modules

Principles of Marketing & Marketing Communications | Academic & Professional Practices for Marketing Communications | Contemporary Debates in Marketing Communications | Digital Essentials | Consumer & Stakeholder Insights | Integrated Marketing Communications | Marketing Communication in a Global Context | Research Principles and Practice | Content Creation | Brands & Branding | Customer Experience | Marketing Communication Campaigns in Practice | Strategic Marketing & Planning | Marketing Communications Portfolio | Dissertation

Course Details – Assessment Method

Assessment Methods are not listed for this Course.

Course Details – Professional Bodies

Professional Bodies are not listed for this Course.

How to Apply

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application Codes

Course code: N591

Institution code: B50

Campus Name: Main Site

Campus code:

Points of Entry

The following entry points are available for this course:

Year 1

Year 2

Year 4

Entry Requirements for Advanced Entry (Year 2 and Beyond)

Entry Requirements for Advanced Entry are not listed for this Course.

International applicants

Standard Qualification Requirements

104 - 120 tariff points including a minimum of 2 A-levels or equivalent

104 - 120 tariff points from Scottish Highers

102 - 118 tariff points with any combination of Distinction, Merit, Pass grades

104 - 120 UCAS tariff points from a minimum of two Scottish Advanced Highers.

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.

104 tariff points

Accepted as part of the overall tariff but it must be accompanied by 2 A-levels or equivalent

104 tariff points

28 - 31 points

112 tariff points

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff

112 tariff points

Accepted as part of the overall tariff but it must be accompanied by an A-level or equivalent

Accepted as part of the overall tariff but it must be accompanied by an A-level or equivalent

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.

AccessBU: AccessBU provides you with the opportunity to tell us about your circumstances that are not always evident in your UCAS application. This widening access initiative also considers relevant criteria such as being in care or if you live in an area with a low participation rate in Higher Education - if you are eligible, your offer could be up to 16 UCAS tariff points below the published tariff. Apprenticeships: We recognise the transferable knowledge and skills gained through apprenticeships and welcome applications from students with a Level 3 Advanced Apprenticeship recognised by the Institute for Apprenticeships. Each application will be considered on a case-by-case basis. Deferred entry: We are happy to consider eligible applicants for deferred entry. If you have already submitted your application, please submit your deferral request through our website. Direct entry: We welcome applications from students who have previously studied at degree level at other institutions and wish to transfer onto a BU course. Our Recognition of Prior Learning (RPL) procedure enables credit awarded from one institution to contribute to a BU award, subject to an application process. Please visit our RPL webpage for more information. Mature applicants: We recognise that mature applicants may have a wealth of experience rather than formal qualifications, so we’ll consider your application on these merits if included in your application. You’ll need to apply to BU in the usual way through UCAS and you may be invited to an interview to discuss your suitability for the course based on the experience you tell us about in your application.

Please click the following link to find out more about qualification requirements for this course

Minimum Qualification Requirements

Minimum Further Information are not listed for this Course.

English language requirements

Test Grade AdditionalDetails
IELTS (Academic) 6.0 IELTS (Academic) 6.0 with a minimum of 6.0 in writing and 5.5 in all other components, or equivalent.
English Language Entry Requirement Information are not listed for this Course.

Unistats information

Student satisfaction : 63%

Employment after 15 months (Most common jobs): 60%

Go onto work and study: 85%

Fees and funding

England 9250.0 Year 1
Northern Ireland 9250.0 Year 1
Scotland 9250.0 Year 1
Wales 9250.0 Year 1
Channel Islands 9250.0 Year 1
Republic of Ireland 9250.0 Year 1
EU 15250.0 Year 1
International 15250.0 Year 1

Additional Fee Information

All fees are quoted in pounds sterling and are per year. Your tuition fees will be the same for each year of your course. Fees during your placement year (if applicable): £1850. Visit Bournemouth University's website for full details.

Provider information

Talbot Campus
Fern Barrow
Address3 are not listed for this Course.
Poole
BH12 5BB

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