Course Summary

**This course is delivered by the AACSB-accredited Business School, an accreditation attained by fewer than 5% of business schools worldwide. It recognises our focus on excellence in all areas.** **Why study BSc (Hons) Marketing at BU?** - Gain industry experience and network through a 30-week placement which can be completed anywhere in the world - Get industry ready from working on live marketing briefs for unit assessments - You will learn a variety of practical skills such as pitching creative ideas, calculating marketing budgets and planning marketing campaigns - Guest lecturers from the industry and expert staff will help you to develop strong communication skills and a cultural awareness, essential in a modern marketing environment - An impressive 98% of graduates felt academic staff on this course were good at explaining things, results from the latest National Student Survey (NSS). This course will provoke you to consider forward-thinking strategies and cutting-edge business practices. We’ll equip you with analytical and strategic skills to enable you to think critically about marketing scenarios and make informed decisions. Awarded Graduate Gateway status with the Chartered Institute of Marketing (CIM) and accreditation with the Institute of Direct and Digital Marketing (IDM), you can gain professional qualifications alongside your degree and customise it by selecting option units in your second and final year. There are exemptions on the professional qualifications at both Certificate and Diploma level.

Course Details - Modules

You will study a range of subject areas including the principles of marketing, consumer & stakeholder insight, management competencies, digital essentials, integrated marketing communications, brands & branding, digital media practice, customer experience, business accounting, recruiting, selecting & retaining talent, live consultancy project, strategy for global markets, dissertation.

Course Details – Assessment Method

Assessment Methods are not listed for this Course.

Course Details – Professional Bodies

Chartered Institute of Marketing

AACSB International

Institute of Data and Marketing

How to Apply

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application Codes

Course code: N504

Institution code: B50

Campus Name: Main Site

Campus code:

Points of Entry

The following entry points are available for this course:

Year 1

Year 2

Year 4

Entry Requirements for Advanced Entry (Year 2 and Beyond)

Entry Requirements for Advanced Entry are not listed for this Course.

International applicants

Standard Qualification Requirements

104 - 120 tariff points including a minimum of 2 A levels or equivalent

104 - 120 UCAS tariff points from a minimum of four Scottish Highers.

102 - 118 tariff points with any combination of Distinction, Merit, Pass grades

104 - 120 UCAS tariff points from a minimum of two Scottish Advanced Highers.

104 tariff points

We accept this qualification, but it must be accompanied by two A-level sized qualifications to meet the overall UCAS tariff.

104 tariff points

28 - 31 points

112 tariff points

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.

112 tariff points

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.

AccessBU: AccessBU provides you with the opportunity to tell us about your circumstances that are not always evident in your UCAS application. This widening access initiative also considers relevant criteria such as being in care or if you live in an area with a low participation rate in Higher Education - if you are eligible, your offer could be up to 16 UCAS tariff points below the published tariff. Apprenticeships: We recognise the transferable knowledge and skills gained through apprenticeships and welcome applications from students with a Level 3 Advanced Apprenticeship recognised by the Institute for Apprenticeships. Each application will be considered on a case-by-case basis. Deferred entry: We are happy to consider eligible applicants for deferred entry. If you have already submitted your application, please submit your deferral request through our website. Direct entry: We welcome applications from students who have previously studied at degree level at other institutions and wish to transfer onto a BU course. Our Recognition of Prior Learning (RPL) procedure enables credit awarded from one institution to contribute to a BU award, subject to an application process. Please visit our RPL webpage for more information. Mature applicants: We recognise that mature applicants may have a wealth of experience rather than formal qualifications, so we’ll consider your application on these merits if included in your application. You’ll need to apply to BU in the usual way through UCAS and you may be invited to an interview to discuss your suitability for the course based on the experience you tell us about in your application. Apprenticeships: We recognise the transferable knowledge and skills gained through apprenticeships and welcome applications from students with a Level 3 Advanced Apprenticeship recognised by the Institute for Apprenticeships. Each application will be considered on a case-by-case basis. Deferred entry: We are happy to consider eligible applicants for deferred entry. If you have already submitted your application, you can request a deferral by contacting our Admissions Team. Direct entry: We welcome applications from students who have previously studied at degree level at other institutions and wish to transfer onto a BU course. Our Recognition of Prior Learning (RPL) procedure enables credit awarded from one institution to contribute to a BU award, subject to an application process. Please contact our Future Students Enquiry Team for more information. Mature applicants: We recognise that mature applicants may have a wealth of experience rather than formal qualifications, so we’ll consider your application on these merits if included in your application. You’ll need to apply to BU in the usual way through UCAS and you may be invited to an interview to discuss your suitability for the course based on the experience you tell us about in your application.

Please click the following link to find out more about qualification requirements for this course

Minimum Qualification Requirements

Minimum Further Information are not listed for this Course.

English language requirements

Test Grade AdditionalDetails
IELTS (Academic) 6.0 If English is not your first languge, you will need IELTS (Academic) 6.0 with a minimum of 5.5 in each component of writing, speaking, listening and reading or equivalent.
English Language Entry Requirement Information are not listed for this Course.

Unistats information

Student satisfaction : 63%

Employment after 15 months (Most common jobs): 60%

Go onto work and study: 85%

Fees and funding

England 9250.0 Year 1
Northern Ireland 9250.0 Year 1
Scotland 9250.0 Year 1
Wales 9250.0 Year 1
Channel Islands 9250.0 Year 1
Republic of Ireland 9250.0 Year 1
EU 15250.0 Year 1
International 15250.0 Year 1

Additional Fee Information

All fees are quoted in pounds sterling and are per year. Your tuition fees will be the same for each year of your course. Fees during your placement year (if applicable): £1,850. Visit Bournemouth University's website for full details.

Provider information

Talbot Campus
Fern Barrow
Address3 are not listed for this Course.
Poole
BH12 5BB

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