This course will provide you with an opportunity to develop your perspective on business and digital marketing that will enhance and expand your future careers.
The course is delivered in a series of cycles integrating theory, skills and practical elements. Each cycle will introduce you to important foundational frameworks and will help you to put theory into practice across a range of real-world scenarios and contexts.
The course content reflects the latest professional insights and academic research on business and digital marketing. To meet your personal development and employability needs, a substantial number of completely new modules have been developed which are aligned to current theory, skills and practice demands. By the end of your studies, you would also have gained knowledge of consulting on digital-marketing and business issues in a real-world context.
This course was developed in response to the growing need for business management professionals to play an active role in acquiring, converting and retaining customers using digital channels.
Success in delivering products and services to market, and sustaining competitive advantage, is increasingly driven by streamlined processes. These processes have increased the need for individual employees to become confident, evidence-based decision makers.
This course will introduce you to the customer-centric strategies that enable organisations to integrate management, resourcing and communications into silo-free structures. The course also recognises the requirement for professionals to be able to analyse and evaluate digital marketing campaign performance in the face of active competition and constant changes in consumer purchasing preferences and behaviour.
The course also anticipates the growing demand for professionals to understand how to strategies for business growth must also be supported by genuine sustainability and social responsibility. To support long-term career progression and professional durability, several modules are focused on career development, leadership abilities and collaborative work practices.
Modules will provide you with the opportunity to engage in project-driven critical enquiry into SME, start-up and enterprise marketing contexts and problems. Working as client-facing consultants, you will deliver projects that showcase genuine commercial experience and outcomes.
This combination of contemporary business management skills, digital campaign delivery and real-world experience will provide you with a competitive edge in the job market.
Course Details - Modules
Modules are not listed for this Course.
Course Details – Assessment Method
Assessment Methods are not listed for this Course.
Course Details – Professional Bodies
Professional Bodies are not listed for this Course.
How to Apply
26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application Codes
Course code:
N1N7
Institution code:
W05
Campus Name:
Main site - West London
Campus code:
Points of Entry
The following entry points are available for this course:
Year 1
Entry Requirements for Advanced Entry (Year 2 and Beyond)
Entry Requirements for Advanced Entry are not listed for this Course.
International applicants
Standard Qualification Requirements
Pass Access to HE Diploma (Minimum of 45 credits at level 3)
GCSE (or recognised equivalent) English and Mathematics at Grade C or above
Please click the following link to find out more about qualification requirements for this course
Minimum Qualification Requirements
Minimum Further Information are not listed for this Course.
English language requirements
Test
Grade
AdditionalDetails
English Language Entry Requirement Information are not listed for this Course.
Unistats information
Student satisfaction :
93%
Employment after 15 months (Most common jobs):
60%
Go onto work and study:
70%
Fees and funding
England
9250.0
Year 1
Northern Ireland
9250.0
Year 1
Scotland
9250.0
Year 1
Wales
9250.0
Year 1
Republic of Ireland
9250.0
Year 1
International
13250.0
Year 1
Additional Fee Information
Additional Fee Information are not listed for this Course.
Provider information
St Mary's Road
Address2 are not listed for this Course.
Address3 are not listed for this Course.
Ealing
W5 5RF
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