Course Summary

This course will provide you with an opportunity to develop your perspective on business and digital marketing that will enhance and expand your future careers. The course is delivered in a series of cycles integrating theory, skills and practical elements. Each cycle will introduce you to important foundational frameworks and will help you to put theory into practice across a range of real-world scenarios and contexts. The course content reflects the latest professional insights and academic research on business and digital marketing. To meet your personal development and employability needs, a substantial number of completely new modules have been developed which are aligned to current theory, skills and practice demands. By the end of your studies, you would also have gained knowledge of consulting on digital-marketing and business issues in a real-world context. This course was developed in response to the growing need for business management professionals to play an active role in acquiring, converting and retaining customers using digital channels. Success in delivering products and services to market, and sustaining competitive advantage, is increasingly driven by streamlined processes. These processes have increased the need for individual employees to become confident, evidence-based decision makers. This course will introduce you to the customer-centric strategies that enable organisations to integrate management, resourcing and communications into silo-free structures. The course also recognises the requirement for professionals to be able to analyse and evaluate digital marketing campaign performance in the face of active competition and constant changes in consumer purchasing preferences and behaviour. The course also anticipates the growing demand for professionals to understand how to strategies for business growth must also be supported by genuine sustainability and social responsibility. To support long-term career progression and professional durability, several modules are focused on career development, leadership abilities and collaborative work practices. Modules will provide you with the opportunity to engage in project-driven critical enquiry into SME, start-up and enterprise marketing contexts and problems. Working as client-facing consultants, you will deliver projects that showcase genuine commercial experience and outcomes. This combination of contemporary business management skills, digital campaign delivery and real-world experience will provide you with a competitive edge in the job market.

Course Details - Modules

Modules are not listed for this Course.

Course Details – Assessment Method

Assessment Methods are not listed for this Course.

Course Details – Professional Bodies

Professional Bodies are not listed for this Course.

How to Apply

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application Codes

Course code: N1N7

Institution code: W05

Campus Name: Main site - West London

Campus code:

Points of Entry

The following entry points are available for this course:

Year 1

Entry Requirements for Advanced Entry (Year 2 and Beyond)

Entry Requirements for Advanced Entry are not listed for this Course.

International applicants

Standard Qualification Requirements

Pass Access to HE Diploma (Minimum of 45 credits at level 3)


GCSE (or recognised equivalent) English and Mathematics at Grade C or above

Please click the following link to find out more about qualification requirements for this course

Minimum Qualification Requirements

Minimum Further Information are not listed for this Course.

English language requirements

Test Grade AdditionalDetails
English Language Entry Requirement Information are not listed for this Course.

Unistats information

Student satisfaction : 93%

Employment after 15 months (Most common jobs): 60%

Go onto work and study: 70%

Fees and funding

England 9250.0 Year 1
Northern Ireland 9250.0 Year 1
Scotland 9250.0 Year 1
Wales 9250.0 Year 1
Republic of Ireland 9250.0 Year 1
International 13250.0 Year 1

Additional Fee Information

Additional Fee Information are not listed for this Course.

Provider information

St Mary's Road
Address2 are not listed for this Course.
Address3 are not listed for this Course.
Ealing
W5 5RF

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