Course Summary

Build on your existing knowledge. Prepare for roles in marketing management, marketing analysis and marketing communications. Graduate and embark on a rewarding career. BA (Hons) Business and Marketing Management forms part of our suite of business courses. Compared to the core Business and Management course, it has a greater focus on skills and knowledge related to marketing, including strategic management, consumer psychology, managing projects and e-marketing strategy. - ‘World-leading' research in Business, according to the Latest Research Excellence Framework (REF) - The Sunderland Business School is a member of ‘The Association of Business Schools’ - Accredited by The Chartered Institute of Marketing (CIM) - Delivers the key aspects of Marketing in an international and business focused context - An excellent route for students to expand their business education and focus upon marketing as key discipline - A strong mix of academic discussion and real world case studies to expand critical thought and discussion

Course Details - Modules

Strategic Management (20 credits) Managing Projects (20 credits) Marketing Strategy (20 credits) E-Marketing Strategy (20 credits) Consumer Psychology (20 credits) Strategic Integrated Marketing Communications (20 credits)

Course Details – Assessment Method

Your progress will be assessed by written exams, case studies, assignments, and reports.

Course Details – Professional Bodies

Chartered Institute of Marketing

How to Apply

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application Codes

Course code: NNC5

Institution code: S84

Campus Name: Sir Tom Cowie Campus

Campus code:

Points of Entry

The following entry points are available for this course:

Year 1

Entry Requirements for Advanced Entry (Year 2 and Beyond)

Entry Requirements for Advanced Entry are not listed for this Course.

International applicants

Standard Qualification Requirements

An HND in Marketing or Business and Management or eqivilent

The typical entry requirement is successful completion of an HND or its equivalent as follows: BTEC HND in Marketing BTEC HND in Business and Management IBAM Advanced Diploma in Business Administration ABE Advanced Diploma in Business Administration 240 credits or equivalent of a recognised UK undergraduate award in a relevant subject

Please click the following link to find out more about qualification requirements for this course

https://www.sunderland.ac.uk/study/business-and-management/undergraduate-business-marketing-top-up/#fees-and-reqs

Minimum Qualification Requirements

Minimum Further Information are not listed for this Course.

English language requirements

Test Grade AdditionalDetails
English Language Entry Requirement Information are not listed for this Course.

Unistats information

Student satisfaction : 77%

Employment after 15 months (Most common jobs): 90%

Go onto work and study: 95%

Fees and funding

EU 13000.0 Year 1
England 9250.0 Year 1
Northern Ireland 9250.0 Year 1
Scotland 9250.0 Year 1
Wales 9250.0 Year 1
International 13000.0 Year 1

Additional Fee Information

Visit our website to find out about our range of Scholarships. EU applicants that hold EU settlement/pre-settlement will be charged £9250

Provider information

Edinburgh Building, City Campus
Chester Road
Address3 are not listed for this Course.
Sunderland
SR1 3SD

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