Please note that the information provided relates to the current academic year and is subject to change without notice by Sheffield Hallam University.
Please check the Sheffield Hallam University website for the latest information.
**Course summary**
This course is based on the final year of our BSc (Honours) Events Management (Tourism) course. It allows you to top up a HND, foundation degree or equivalent in a relevant subject to a honours degree in Event Management (Tourism).
You will learn the specific skills to create, manage and deliver events within the tourism sector, such as utilising events as a tourist attraction, using events as a destination marketing tool or delivering events within the meetings and incentive travel industry. This course will give you an understanding of how events in this sector are strategically managed and funded.
**How you learn**
All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive.
You will develop your skills through a combination of seminars and workshops, by attending lectures and by completing projects. Field trips, site visits and work with external organisations enhance your engagement and understanding of the complexities and challenges of operating in the international events industry particularly in the tourism sector.
Other methods used include:
- live events
- guest speakers
- problem solving
- exercises
- case studies
- individual and group presentations
- directed learning activities
**Applied learning
Work placement**
As this is a top-up route, there is no placement year within this course. However, there are still a number of applied learning initiatives.
You have access to work experience opportunities across various event sectors (including the experiential marketing and wider events/marketing sectors), available from an online portal updated in real-time with roles ranging from local charity events to international festivals in Europe.
**Live projects**
As part of this course, you will undertake a large real-world project worth 40 credits to deliver an Experiential Marketing based event in Sheffield.
You will have the autonomy to create, market and deliver the event, supported by experienced tutors.
Additional to the Live Experiential Event module you will be using real-world case studies and examples in class whilst also working alongside experiential marketing agency TRO in a number of modules.
**Networking opportunities**
Our links with industry mean that you hear from a wide range of guest speakers.
Previous guest speakers have included
- Martin Green of the London 2012 organising committee (LOCOG)
- Simon Graveling of Athens 2004
- London 2012 and Sochi 2014
- David Jamilly of Theme Traders
- Dominic Stokes from SIV Live
- Jon Hughes from KPMG
Course Details - Modules
Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances.
Compulsory modules
Research Project 20
Strategic Event Design 20
Strategic Management For Events 20
The Live Tourism Event 40
Elective modules
Foreign Language 20
Tourism Destination Marketing 20
Course Details – Assessment Method
Coursework
Course Details – Professional Bodies
Professional Bodies are not listed for this Course.
How to Apply
26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application Codes
Course code:
N891
Institution code:
S21
Campus Name:
Main Site
Campus code:
Points of Entry
The following entry points are available for this course:
Year 1
Entry Requirements for Advanced Entry (Year 2 and Beyond)
Entry Requirements for Advanced Entry are not listed for this Course.
International applicants
Standard Qualification Requirements
Normally one from
• a HND or foundation degree in a relevant subject, with an overall merit profile from year two modules
• equivalent qualification in a relevant subject.
Please note the University will only admit students who are aged 18 at the point of enrolment.
Please click the following link to find out more about qualification requirements for this course
Minimum Further Information are not listed for this Course.
English language requirements
Test
Grade
AdditionalDetails
IELTS (Academic)
6.0
With a minimum score of 5.5 in each skill.
English Language Entry Requirement Information are not listed for this Course.
Unistats information
Student satisfaction :
79%
Employment after 15 months (Most common jobs):
70%
Go onto work and study:
90%
Fees and funding
EU
14415.0
Year 1
International
14415.0
Year 1
Additional Fee Information
Our tuition fees for UK students starting full-time undergraduate study in 2022/23 are regulated by the UK government and are yet to be confirmed. For an indication, our tuition fees for UK students starting this course in 2021/22 are £9,250 per year.
Provider information
City Campus
Howard Street
Address3 are not listed for this Course.
Sheffield
S1 1WB
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