If you are interested in a commercial career with a connection to food, then our BSc Food Marketing and Business Economics is the degree for you. It develops skills in business management, marketing and economics designed to address key food industry challenges. You will have the chance to apply these skills to live food business problems. Working as part of a team, you will develop a research proposal to address a real food business brief, carry out the research and present your findings to the company. If you're thinking of starting your own food business, this course also offers opportunities to gain entrepreneurial skills and insight. An exciting part of the course is a marketing research project, which enables you to work as a consultant for a real food business. Working as part of a team, you will develop a research proposal to address the client’s brief, carry out the research and present your findings to the company. Past projects have included a review of the pre-packed chilled deserts category for Waitrose and fairtrade awareness for the Day Chocolate Company. Other clients have included Sainsbury's, Hotel Chocolat, Procter & Gamble, Mars and United Biscuits. During your final year, you will complete a dissertation on a food-related topic that covers at least one of the three major disciplines of the course (business management, marketing and economics). In the past, these have covered topics as varied as food insecurity in The Gambia and the importance of corporate ownership in consumer choice. **Accreditation** This course is recognised by the Chartered Institute of Marketing (CIM) through their Graduate Gateway, enabling graduates to receive exemptions from all but one module of the Certificate in Professional Marketing or Certificate in Professional Digital Marketing qualification, or exemptions from all but two CIM modules for the Diploma in Professional Marketing qualification or Diploma in Professional Digital Marketing. **Placement** If you would like to take a placement year between your second and final year you should consider applying for our BSc Food Marketing and Business Economics with Placement Year course. Placements can be located anywhere in the UK, and occasionally take place abroad. You could work within a wide variety of areas including food product development, account management, category management, brand development and business administration. Recently students have worked at major companies such as Unilever, Warburtons, Mornflake and Waitrose. You will be given advice and support for finding the ideal placement, writing a CV and interview skills by our dedicated placements officer. They will continue to support you throughout your placement year. **Careers** As a graduate of this course you will leave with a range of specialist and transferable skills, including tools for market and business analysis, qualitative and quantitative research enquiry, and an understanding of consumer behaviour and marketing and business strategy. You will be well-placed to move into a range of key business roles within the food industry and other sectors. These can include marketing, brand management, category management, retail management, supply chain management, sales, buying, policy analysis and production development. Previous students have gone on to work for a wide range of companies, both big and small, including Mars, Sainsbury's, Kellogg's, Unilever, and Heineken. Alternatively, you may choose to move into other careers, such as banking, accountancy or teaching. This degree is also an ideal stepping-stone for postgraduate study.

Sample modules may include: * The Food Business * Food Retail Marketing * Regulation of the Food Industry * Enterprise and Entrepreneurship * Applied Marketing and Management. Please check our website for more details of the course structure.

Assessment Methods are not listed for this Course.

Professional Bodies are not listed for this Course.

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Course code: D670

Institution code: R12

Campus Name: Main Site

Campus code:

The following entry points are available for this course:

Year 1

Entry Requirements for Advanced Entry are not listed for this Course.

Contextual offers for this programme are typically two grades beneath our standard entry requirement, e.g. BCC.

Please click the following link to find out more about qualification requirements for this course

Minimum Further Information are not listed for this Course.

Test	Grade	AdditionalDetails

Full list of acceptable English Language Tests

http://www.reading.ac.uk/ad-EnglishTests.aspx

Student satisfaction : 89%

Employment after 15 months (Most common jobs): 90%

Go onto work and study: 95%

England	9250.0	Year 1
Northern Ireland	9250.0	Year 1
Scotland	9250.0	Year 1
Wales	9250.0	Year 1
Channel Islands	9250.0	Year 1
Republic of Ireland	9250.0	Year 1
EU	19500.0	Year 1
International	19500.0	Year 1

Additional Fee Information are not listed for this Course.

Whiteknights House
PO Box 217
Address3 are not listed for this Course.
Reading
RG6 6AH