**Overview** In a world full of distractions it can be difficult to get attention. Do you want to learn how brands use marketing to cut through the noise? On our BA (Hons) Marketing degree, you’ll develop analytical and creative skills to thrive in this exciting industry. You’ll work on live projects with local businesses and experience life in a professional marketing environment. Accredited by the European Foundation for Management Development, our Marketing course has an international outlook. As you explore strategic marketing, you’ll learn how to gather powerful insights and use them to plan effective marketing campaigns. Every brand or business needs marketers. When you finish this degree, you’ll be able to pursue a wide range of careers. Roles in advertising, product management, public relations and digital marketing will be within your grasp. You’ll also be perfectly suited to positions in strategic sales and marketing. **Accredited by:** This course is accredited by European Foundation for Management Development (EFMD). **What you'll experience** On this course you can: Tailor your studies by choosing modules that match your career aspirations, strengths and interests Learn from experienced marketeers who have worked across many business sectors Study for a year at a partner university in the USA, Canada, Australia, Europe or the Far East Interact with the industry and demonstrate your skills to potential employers – our first year marketing students recently won a national competition organised by educational publishers Pearson Get additional certifications and the chance to obtain a recognised industry professional qualification alongside your degree **Careers and opportunities** Effective marketing is more than simply communicating with consumers. Marketing graduates with the ability to analyse and interpret data and understand markets and customers – in addition to creative skills – are always in demand. When you graduate, you could work in the public, private or charity sectors as an in-house marketer or for an agency. You could also join a graduate training scheme, continue your studies at postgraduate level set up successful businesses with help and support from the University. Previous graduates of this course have secured roles at companies such as: FatFace Microsoft Kitch Media (social media) Sky West Bourne Motors Premier Workplace Services Konica Minolta Hampshire Fare BMW Financial Services Air Clean Limited Quintessentially (luxury lifestyle management) Glen Dimplex Heating & Ventilation St Barnabas House (hospice) Pendragon (automotive) Blue Reef Aquarium Immediate Media Co. (content and platforms) Previous graduates of this course have secured jobs as: Marketing executive Social media account manager Account executive Digital marketing executive Advertising planner Ecommerce trading executive International project manager Customer relationship executive Field marketing executive Operations manager: sales and marketing Marketing and events coordinator Recruitment consultant After you leave the University, you can get help, advice and support for up to 5 years from our Careers and Employability service as you advance in your career.

Year 1 Core modules in this year include: - Marketing Principles and Practice - Economics for Business - Business Operations and Systems Management - Managing People in Organisations - Business Accounting - Quantitative Methods and Data Analysis - Business Innovation Development Project There are no optional modules in this year. Year 2 Core modules in this year include: - Marketing Communications - Creative Communications - Digital Marketing - Employability and Professional Development - Marketing Research Project Optional modules in this year currently include: - Managing Product Portfolios - Professional Selling - Public Relations - Business Venturing - Services Marketing - Understanding Consumers - A Foreign Language Placement year (optional) After your second or third year, you can do an optional work placement year to get valuable longer-term work experience in industry. Many students have gone on to work for their placement employer after the course. We'll help you to secure a work placement that fits your aspirations. You'll get mentoring and support throughout the year. Year 3 Core modules in this year include: - Advertising - Strategic Marketing in a Global Environment - Success in your Final Year Optional modules in this year currently include: - Consumer Psychology - Contemporary Issues in Product and Service Development - Cross Cultural Awareness for Business - Digital Marketing Strategy - Dissertation (Marketing) - Sales Management - Social Marketing - Understanding Brands - Work Based Learning We use the best and most current research and professional practice alongside feedback from our students to make sure course content is relevant to your future career or further studies. Therefore, some course content may change over time to reflect changes in the discipline or industry and some optional modules may not run every year. If a module doesn’t run, we’ll let you know as soon as possible and help you choose an alternative module.

How you're assessed You’ll be assessed through: - mini-projects - presentations - group work - live client work - examinations - multiple-choice tests - essays - portfolio work You’ll be able to test your skills and knowledge informally before you do assessments that count towards your final mark. You can get feedback on all practice and formal assessments so you can improve in the future. The way you’re assessed may depend on the modules you select. As a guide, students on this course last year were typically assessed as follows: Year 1 students: 58% by written exams and 42% by coursework Year 2 students: 30% by written exams, 2% by practical exams and 68% by coursework Year 3 students: 24% by written exams, 4% by practical exams and 72% by coursework

European Foundation for Management Development

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Course code: N500

Institution code: P80

Campus Name: Main Site

Campus code:

The following entry points are available for this course:

Year 1

Year 2

We welcome applications for advanced entry. If you’d like to apply for advanced entry, you need to select the required year when you complete your UCAS application.

Please click the following link to find out more about qualification requirements for this course

Minimum Further Information are not listed for this Course.

Test	Grade	AdditionalDetails
IELTS (Academic)	6.0	English language proficiency at a minimum of IELTS band 6.0 with no component score below 5.5.
PTE Academic	54.0	An overall score of 54 with a minimum of 51 in each skill.
TOEFL (iBT)	79.0	79 with a minimum of 18 in Reading, 17 in Listening, 20 in Speaking and 17 in Writing.
Cambridge English Advanced		Cambridge English: Advanced (CAE) taken after January 2015. An overall score of 169 with no component score less than 162.
Cambridge English Proficiency		Cambridge English: Proficiency (CPE) taken after January 2015. An overall score of 169 with no component score less than 162.
Trinity ISE		Trinity College Integrated Skills in English (ISE) Level III with a Pass in all 4 components

English Language Entry Requirement Information are not listed for this Course.

Student satisfaction : 0%

Employment after 15 months (Most common jobs): 0%

Go onto work and study: 0%

EU	9250.0	Year 1
England	9250.0	Year 1
Northern Ireland	9250.0	Year 1
Scotland	9250.0	Year 1
Wales	9250.0	Year 1
Channel Islands	9250.0	Year 1
Republic of Ireland	9250.0	Year 1
International	16200.0	Year 1

Students who are resident in EU countries: please note that the net fee is inclusive of the Transition Scholarship Placement Year and Year abroad: UK/Channel Islands and Isle of Man students – £925 | EU – £925 (including Transition Scholarship)| International (Non-EU) – £1,800. Fees are accurate at the time of publishing and are subject to change at any time without notice. Fees may also go up in later years, in line with inflation. For more information about fees, go to port.ac.uk/ug-tuition-fees

University House
Winston Churchill Avenue
Address3 are not listed for this Course.
Portsmouth
PO1 2UP