Course Summary

Our marketing pathway allows you to shape your studies towards your career ambitions and develop the specialist marketing skills to thrive in a business environment. **Why study BA Business Management (Marketing) at Middlesex University?** Our degree is the ideal choice for students who wish to develop marketing expertise within a range of businesses and companies, and learn to communicate and 'sell' their ideas to commercial audiences. Supported by expert tutors who bring industry experience to their teaching, you will study the key functions that underpin business success and learn to deliver marketing campaigns with confidence. The career options are broad with our Business Management (Marketing) pathway. You will be well placed to enter a diverse range of businesses, governmental and third sector organisations and can choose from a range of exciting work placements to support your career success. Work placements are an invaluable opportunity to gain employability skills so we have introduced two options by which you can integrate into your time at Middlesex. Those who wish to do a placement can take either a 36 week sandwich placement in Year 3 as part of a 4 year degree or two 18 week summer placements allowing you to complete your degree within 3 years. **Course highlights** We also offer a one year study abroad option in your second year by joining the EU Erasmus programme, linked to a partner university in Europe and the USA. It can include a contribution towards your tuition fees You will have access to cutting-edge business resources including the Chartered Management Institute's Management Direct Resource Hub You can become a student member of the Chartered Management Institute and a full member upon graduation

Course Details - Modules

Year 1: Financial Concepts of Business (30 credits) - Compulsory Marketing Theory and Practice (30 credits) - Compulsory Quantitative Methods for Business (30 credits) - Compulsory Management Concepts (15 credits) - Compulsory People Management (15 credits) - Compulsory Year 2: Operations Management (30 credits) - Compulsory Business Environment (15 credits) - Compulsory Management Information Systems (15 Credits) - Compulsory Principles of Innovation and Entrepreneurship (15 credits) - Compulsory Organisational Behaviour (15 credits) - Compulsory Marketing Research and Insights (30 credits) - Optional Digital Marketing (30 credits) - Optional Year 3: Services Marketing Management (15 credits) - Compulsory Global and Cross Cultural Marketing (15 credits) - Compulsory Marketing Strategy and Implementation (15 credits) - Compulsory Research Project (30 credits) - Optional Marketing Internship (30 credits) - Optional New Venture Creation (15 credits) – Optional Social Media and Viral Marketing (15 credits) - Optional Public Relations and Corporate Reputation (15 credits) - Optional Marketing Consultancy Project (15 credits) - Optional Fashion Marketing (15 credits) - Optional Professional Communication (15 credits) - Optional Modules for direct entry onto year 2 or 3 differ from those listed above. For details please visit the course page on Middlesex University’s website.

Course Details – Assessment Method

Assessment Methods are not listed for this Course.

Course Details – Professional Bodies

Professional Bodies are not listed for this Course.

How to Apply

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application Codes

Course code: N504

Institution code: M80

Campus Name: Hendon Campus

Campus code:

Points of Entry

The following entry points are available for this course:

Year 1

Year 2

Entry Requirements for Advanced Entry (Year 2 and Beyond)

Entry Requirements for Advanced Entry are not listed for this Course.

International applicants

Standard Qualification Requirements


We have a personalised admissions approach in which we make fair, but aspirational offers to our applicants. We feel it’s important that you continue to aim high and achieve great results. If you don’t quite make the grades you hoped to, we’ll look at more than your qualifications when making our final decision. We’ll take into consideration any barriers you may have faced in your learning, especially with potential disruption due to the coronavirus, your achievements in other areas and your personal statement. At Middlesex, we’ll always aim to be as flexible as possible. We pride ourselves on how we recognise potential in our applicants, and support them to succeed in the future.

Please click the following link to find out more about qualification requirements for this course

http://www.mdx.ac.uk/courses/help-with-your-application/undergraduate-application/entry-requirements

Minimum Qualification Requirements

Minimum Further Information are not listed for this Course.

English language requirements

Test Grade AdditionalDetails
IELTS (Academic) 6.0 With a minimum of 5.5 in each component
TOEFL (iBT) 72.0 With at least 17 in listening & writing, 20 in speaking and 18 in reading
PTE Academic 51.0 With at least 51 in all components
English Language Entry Requirement Information are not listed for this Course.

Unistats information

Student satisfaction : 45%

Employment after 15 months (Most common jobs): 85%

Go onto work and study: 85%

Fees and funding

England 9250.0 Year 1
Northern Ireland 9250.0 Year 1
Scotland 9250.0 Year 1
Wales 9250.0 Year 1
Channel Islands 9250.0 Year 1
EU 14000.0 Year 1
International 14000.0 Year 1

Additional Fee Information

Additional Fee Information are not listed for this Course.

Provider information

Hendon Campus
The Burroughs
Address3 are not listed for this Course.
Barnet
NW4 4BT

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