**Why study this course?**
Our Business Management and Marketing BA degree is a joint honours programme that will provide you with expertise in both disciplines, offering you a greater range of career opportunities on graduation. The variety of skills will make you an attractive contender for developing your management and leadership career.
Our course is accredited by the Chartered Institute of Marketing (CIM) and you’ll receive exemption from two out of three units that are necessary to obtain the CIM Certificate in Professional Marketing. This is a highly sought-after qualification in the marketing industry, especially if you’re considering a career in marketing management. The University provides free tuition to students doing this course who want to do the remaining unit. The professional certificate means you will be rewarded with two qualifications by the time you finish your studies. This would give you a ‘competitive edge’ in the job market.
In the 2020 National Student Survey, 100% of our Business Management and Marketing students said our resources and facilities positively supported their learning.
**More about this course**
As well as developing the skills and knowledge required for either a career in business management or as a professional marketer, the business management and marketing course will provide you with entrepreneurial skills and understanding that will allow you to start your own business.
If you are passionate about starting your own business, you’ll not only gain the necessary academic knowledge and skills on the course, but also receive encouragement and support through the Accelerator. Our Accelerator is a business incubator that helps students make their business dreams a reality by offering mentoring, advice and workshops. Accelerator has supported many successful budding entrepreneurs and can support you with developing any business idea you might have. Through the Accelerator you’ll also get the opportunity to enter our Big Idea Challenge for a chance to win a share of the £30,000 prize to launch your business.
This programme is uniquely comprehensive among business management and marketing courses in the UK. In addition to learning broad marketing skills that apply to the commercial world, the programme also provides you with opportunities to develop new specialist marketing skills to help improve society through the relatively new field of Social Marketing. If you choose to study this topic, you will learn how to apply the latest marketing techniques to social problems, such as obesity, drink-driving, discrimination and domestic violence. Your lecturers will introduce you to the concepts and history of social marketing based on their own innovative research. Completing this module will give you an advantage when competing for jobs in the third and public sector.
As part of the course, you’ll have the opportunity to undertake short and long accredited work placements. This opportunity may be strengthened with undertaking another of our innovative modules that equip you with skills for employment, such as our Theory and Practice of Selling module. As all business professionals know, selling is an essential function of business and on this module you’ll develop vital negotiation and selling techniques that will ensure you succeed in your career. Past students on the module have found that it has helped them gain recognition from the Institute of Sales and Marketing Management (ISMM), a professional organisation that represents sales professionals in the UK.
As part of the course, you’ll have the opportunity to undertake short and long accredited work placements. These are organised via our team at the business placements office, who will will help you to search and apply for posts in a wide variety of organisations, giving you the industry experience you need to succeed in your career.
Course Details - Modules
Example Year 1 modules include:
Fundamentals of Management (core, 30 credits)
Principles and Practice in Marketing (core, 30 credits)
The Corporate Environment (core, 30 credits)
Understanding Business Information (core, 30 credits)
Example Year 2 modules include:
Business Research and Decision Making (core, 30 credits)
Global Marketing Strategy (core, 30 credits)
Serving Customers in Global Markets (core, 30 credits)
Brand Management (option, 15 credits)
Business Economics (option, 30 credits)
Consumer Protection Law (option, 15 credits)
Creating a Winning Business 1 (option, 15 credits)
Essential Psychology for Managers (option, 15 credits)
Integrated Marketing Communications (option, 30 credits)
Learning through Work (option, 15 credits)
Macroeconomics (option, 30 credits)
Managing and Leading Responsibly (option, 15 credits)
Media Relations (option, 15 credits)
Organisation Design and Management (option, 15 credits)
People Management and Performance in Contemporary Organisations (option, 15 credits)
The Regulation of Business Creations (option, 15 credits)
Example Year 3 modules include:
Managing within a Global Regulatory Framework (core, 30 credits)
Marketing Planning and Strategy (core, 30 credits)
Management Investigation Project (alternative core, 30 credits)
Management Investigation and Dissertation (alternative core, 30 credits)
Creating a Winning Business 2 (option, 15 credits)
Creative Advertising and Copywriting (option, 15 credits)
Critical Perspectives on Management and Leadership (option, 15 credits)
Delivering Customer Value (option, 15 credits)
Economics of Multinational Business (option, 15 credits)
Entrepreneurial Survival (option, 15 credits)
Learning through Work 2 (option, 15 credits)
Managing Corporate Reputation (option, 15 credits)
Organising and Managing Across Cultures (option, 15 credits)
Services Marketing (option, 15 credits)
Course Details – Assessment Method
You’ll be assessed through a variety of methods such as coursework, portfolio work, and problem-solving case studies, individual and group research projects for which you will make oral presentations and write reports.
Course Details – Professional Bodies
Professional Bodies are not listed for this Course.
How to Apply
26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application Codes
Course code:
NN15
Institution code:
L68
Campus Name:
Holloway
Campus code:
Points of Entry
The following entry points are available for this course:
Year 1
Entry Requirements for Advanced Entry (Year 2 and Beyond)
Entry Requirements for Advanced Entry are not listed for this Course.
International applicants
Standard Qualification Requirements
Typical offer CCC (96 UCAS points from two or more A levels) from business-related subjects.
A minimum of 99 UCAS points with at least 78 points at higher level in business-related subjects, plus English and Maths standard level at grade C.
You should have 60 credits overall in a business-related subject with 45 credits at Level 3 (with a minimum of 30 credits at Merit) and Communications and Maths units passed at Level 2. QAA accredited course required.
A minimum of 15 points at the higher level and a minimum of 4 points in English and Maths at standard level.
In a business-related subject.
You will also need a further 48 UCAS points from two A levels (or equivalent) in business, humanities, social science, languages or science subjects.
We accept a broad range of equivalent level qualifications, please check the UCAS tariff calculator or contact us if you are unsure if you meet the minimum entry requirements for this course. We encourage applications from international/EU students with equivalent qualifications. We also accept mature students with diverse backgrounds and experiences.
Please click the following link to find out more about qualification requirements for this course
Minimum Further Information are not listed for this Course.
English language requirements
Test
Grade
AdditionalDetails
English Language Entry Requirement Information are not listed for this Course.
Unistats information
Student satisfaction :
0%
Employment after 15 months (Most common jobs):
0%
Go onto work and study:
0%
Fees and funding
England
9250.0
Year 1
Northern Ireland
9250.0
Year 1
Scotland
9250.0
Year 1
Wales
9250.0
Year 1
EU
15576.0
Year 1
International
15576.0
Year 1
Channel Islands
15576.0
Year 1
Republic of Ireland
15576.0
Year 1
Additional Fee Information
These fees are for the 2022/23 academic year. Fees for new and returning students may change each year by an amount set under the government’s regulation. For further information about our undergraduate fees, please visit: https://www.londonmet.ac.uk/applying/funding-your-studies/undergraduate-tuition-fees/
Please note, in addition to the tuition fee there may be extra costs for things such as equipment, materials, printing, textbooks, trips or professional body fees. There may also be other activities that are not formally part of your course and not required to complete your course, but that you may find helpful (for example, optional field trips). The costs of these are additional to your tuition fee and the fees set out above and will be notified when the activity is being arranged.
Provider information
Admissions Office
166-220 Holloway Road
Address3 are not listed for this Course.
City of London
N7 8DB
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