As part of your course you’ll:
- Develop your expertise in the strategic management of integrated marketing communications and advertising
- Study broader marketing areas such as market research and digital communications
- Understand how to use your communications expertise to build relationships with specific target audiences
- Learn how to support the achievement of business objectives and development through marketing and advertising management
- Have the opportunity to be mentored by marketing practitioners
Course Details - Modules
Year 1 Core Modules:
- Marketing Environment
- Marketing Essentials
- Introduction to Marketing Communications
- Introduction to Digital Marketing
- Marketing Data & Analytics
- Practical Marketing
Year 2 Core Modules:
- Consumer Insight
- Managing Marketing Projects
- Marketing Research
- Principles of Advertising
- Integrated Marketing Communication
In addition choose from a list of Year 2 Option Modules. Please check our website for a full and up-to-date list.
Year 3 Core Modules:
- Advertising Strategy
- Media Planning Project
- Creativity & Innovation
- Strategic Marketing
In addition choose from a list of Year 3 Option Modules. Please check our website for a full and up-to-date list.
Course Details – Assessment Method
Assessment Methods are not listed for this Course.
Course Details – Professional Bodies
Professional Bodies are not listed for this Course.
How to Apply
26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application Codes
Course code:
N5N5
Institution code:
L27
Campus Name:
City CampusC
Campus code:
Points of Entry
The following entry points are available for this course:
Year 1
Entry Requirements for Advanced Entry (Year 2 and Beyond)
Entry Requirements for Advanced Entry are not listed for this Course.
International applicants
Standard Qualification Requirements
A minimum of 72 points from two A levels or equivalent, excluding General Studies.
Please click the following link to find out more about qualification requirements for this course
Minimum Qualification Requirements
Minimum Further Information are not listed for this Course.
English language requirements
Test
Grade
AdditionalDetails
English Language Entry Requirement Information are not listed for this Course.
Unistats information
Student satisfaction :
0%
Employment after 15 months (Most common jobs):
0%
Go onto work and study:
0%
Fees and funding
England
9250.0
Year 1
Scotland
9250.0
Year 1
Wales
9250.0
Year 1
Northern Ireland
9250.0
Year 1
EU
9250.0
Year 1
International
10500.0
Year 1
Additional Fee Information
Additional Fee Information are not listed for this Course.
Provider information
City Campus
Address2 are not listed for this Course.
Address3 are not listed for this Course.
Leeds
LS1 3HE
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