Develop the marketing expertise to make strategic business decisions, manage digital campaigns and understand buyer behaviour. As part of your course you’ll: - Gain specific knowledge of marketing ethics, corporate social responsibility and of the ethical and cultural differences between national markets, maximising your employability both in the UK and overseas - Learn how to understand the thought processes behind every consumer purchase - Develop the acumen for business management so you can oversee finance, economics, accounting and people This course is accredited by the Chartered Institute of Marketing.

Year 1 Core Modules: - Understanding Markets & Customers - Data Analytics & Management - Accounting & Finance for Managers - Managing Organisations & People - Global Economic Awareness - Business in Action Year 2 Core Modules: - Managerial Decision Making - Operations & Supply Chain Management - Marketing Planning - Applied Management Practice - Market Analysis - Business Finance Year 3 Core Modules: - Strategic Marketing - Business Strategy - Governance, Ethics & Corporate Social Responsibility OR Work Placement (Sandwich students only) - Digital Strategy OR Contemporary Brand Management - Strategic HRM for Leaders - Consultancy Project

Assessment Methods are not listed for this Course.

Chartered Institute of Marketing

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Course code: N1N5

Institution code: L27

Campus Name: City CampusC

Campus code:

The following entry points are available for this course:

Year 1

Entry Requirements for Advanced Entry are not listed for this Course.

Please click the following link to find out more about qualification requirements for this course

Minimum Further Information are not listed for this Course.

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English Language Entry Requirement Information are not listed for this Course.

Student satisfaction : 0%

Employment after 15 months (Most common jobs): 0%

Go onto work and study: 0%

England	9250.0	Year 1
Scotland	9250.0	Year 1
Wales	9250.0	Year 1
Northern Ireland	9250.0	Year 1
EU	9250.0	Year 1
International	10500.0	Year 1

Additional Fee Information are not listed for this Course.

City Campus
Address2 are not listed for this Course.
Address3 are not listed for this Course.
Leeds
LS1 3HE