Marketing & Advertising (including Foundation Year)
Kingston University
Marketing & Advertising (including Foundation Year)
Course Summary
**Reasons to choose Kingston**
– You’ll work on real-life project briefs from client organisations. These ensure you experience how marketing works in a rapidly changing environment.
– If you are considering studying for the Chartered Institute of Marketing (CIM) Professional Diploma, the structure of this degree will support you.
– When you graduate, your hands-on experience and career skills will help you stand out from other job seekers.
**This course is offered with a Foundation Year in Business**
The foundation year in business is taught at Kingston College, close to Kingston University’s Penrhyn Road campus. You’ll be introduced to professional skills, numerical concepts, business IT, marketing, customer care and business law. This foundation year is available with the following courses.
**About this course**
If you aspire to a career in the fast-moving, innovative world of marketing or advertising, this is the course for you.
Designed in consultation with leading industry experts, it merges cutting edge theory with practical experience.
You’ll boost your employability and build your personal brand through business experience. You can gain hands-on marketing expertise through a work placement, or develop your skills as a consultant by working in a team on a live project. Another option is to venture into entrepreneurship and develop your own business, with support from the University.
Course Details - Modules
Examples of modules:
Year 0
- Foundation Year in Business
Year 1 Core
- Managing Marketing Information
- Marketing Principles
- The Marketing Environment
- Organisations and Entrepreneurship
- Business Readiness and Skills (Stage 1)
Year 2
- Marketing Insights
- Marketing Metrics
- Marketing Strategy and Planning
- Marketing Communications and Advertising
- Business Readiness and Skills (Stage 2)
Final Year
- Creating Value: Marketing Theory
- Creating Value: Marketing Practice
- Communicating Value: Marcomms Theory
- Communicating Value: Marcomms Practice
- Business Readiness Careers and Employability (Stage 3)
Course Details – Assessment Method
Assessment Methods are not listed for this Course.
Course Details – Professional Bodies
Professional Bodies are not listed for this Course.
How to Apply
26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application Codes
Course code:
N591
Institution code:
K84
Campus Name:
Main Site
Campus code:
Points of Entry
The following entry points are available for this course:
Year 1
Entry Requirements for Advanced Entry (Year 2 and Beyond)
Entry Requirements for Advanced Entry are not listed for this Course.
International applicants
Standard Qualification Requirements
UCAS points from a minimum of 2 A-Levels or equivalent Level 3 qualifications.
Mature applicants (21 years and older) will need to pass a QAA-approved Access to Higher Education Diploma in a relevant subject with 60 credits minimum 45 credits at Level 3.
Applicants under 21 years will be considered on a case-by-case basis.
Please click the following link to find out more about qualification requirements for this course
