Course Summary

**Reasons to choose Kingston** – Becoming part of our Creative Agency, you’ll gain practical experience by working on exciting paid live briefs from companies like Veolia and The Bentalls Centre. – Kingston School of Art’s industry-standard, cutting-edge workshops, studios and making spaces are accessible to all students. – These facilities include world-class 3D workshops, digital media labs, printmaking and film and photography facilities. Kingston has an ethos of Thinking Through Making **About this course** Can you see yourself working as an art director in advertising, fashion or media? This course will develop your knowledge of these industries, exploring topics such as design theory, branding and strategy. You’ll also study the art director’s role, learning to create effective advertising campaigns, visual identities and content for organisations and unique projects. There are plenty of opportunities to gain relevant experience, which will enhance your CV. You’ll be able to work on live projects with creative companies, interpreting briefs and developing a coherent visual identity to match a company’s ideas.

Course Details - Modules

Examples of modules: Please note that is an indicative list of modules and is not intended as a definitive list. Year 1 - Visual Narratives & Design Thinking: Creating compelling stories, creative problem solving - History & Context of the Creative Industries: Content, critique & competition Year 2 - Art Direction - Customer Mindfulness - Creative Project Management - Live case study Year 3 - Art Direction 2 - Culturepreneurship - The Major Project

Course Details – Assessment Method

Assessment typically comprises exams (eg test or exam), practical (eg presentations, performance) and coursework (eg essays, reports, self-assessment, portfolios, dissertation).

Course Details – Professional Bodies

Professional Bodies are not listed for this Course.

How to Apply

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application Codes

Course code: P990

Institution code: K84

Campus Name: Main Site

Campus code:

Points of Entry

The following entry points are available for this course:

Year 1

Entry Requirements for Advanced Entry (Year 2 and Beyond)

Entry Requirements for Advanced Entry are not listed for this Course.

International applicants

Standard Qualification Requirements

Applicants will need a minimum of 112 tariff points from recognised level 3 qualifications. In additional candidates will need GCSE English at grades A*-C or comparable numeric scores under the newly reformed GCSE gradings. All application forms and personal statements will be read and considered. We are looking for creative, critical and ambitious students. We are keen to encourage students from a diverse range of backgrounds. Mature students and those with non-standard qualifications are welcome to apply and will be given the opportunity to meet with the course team to explore suitability and expectations. We are also looking for potential and applicants who do not meet the formal entry criteria may be considered if the course team judges the application demonstrates additional strengths or alternative evidence, for example related academic or work experience, the quality of the personal statement, a portfolio of practical work, a strong academic or professional reference, or a combination of these.

Please click the following link to find out more about qualification requirements for this course

https://www.kingston.ac.uk/undergraduate-course/creative-and-cultural-industries-art-direction/entry-requirements.html

Minimum Qualification Requirements

Minimum Further Information are not listed for this Course.

English language requirements

Test Grade AdditionalDetails

English language requirements

https://www.kingston.ac.uk/undergraduate-course/creative-and-cultural-industries-art-direction/entry-requirements.html

Unistats information

Student satisfaction : 77%

Employment after 15 months (Most common jobs): 65%

Go onto work and study: 80%

Fees and funding

International 9250.0 Year 1
England 9250.0 Year 1
Northern Ireland 9250.0 Year 1
Scotland 9250.0 Year 1
Wales 9250.0 Year 1
EU 9250.0 Year 1

Additional Fee Information

*This is a provisional fee and subject to change as we are awaiting the Office For Student Guidance on Fee levels for 2021 and beyond. For foundation year and international fees, please visit: https://www.kingston.ac.uk/undergraduate/fees-and-funding/fees/ Please visit the provider course webpage for further information regarding additional course costs

Provider information

River House
53-57 High Street
Address3 are not listed for this Course.
Kingston upon Thames
KT1 1LQ

Career tips, advice and guides straight to your inbox.

Join our newsletter today.