Course Summary

This course enables you to combine the study of management with the opportunity to develop marketing expertise. You learn what’s involved in managing modern organisations and understand the role of customers, consumers, the service relationship and brand management. We also develop your practical skills in communication, data analysis and critical thinking. You explore topics such as: digital marketing and social media; marketing management; consumer behaviour; brand management; business strategy and organisational behaviour. In your first year, you benefit from a general business studies education, introducing you to accounting, finance and economics, as well as management and marketing. Our common first year gives you the flexibility to follow a range of careers after you graduate. In your third year, you have the opportunity to undertake a work placement with an external organisation. Our students have gained placements with organisations such as BMW, Samsung and Cummins. Essex Business School is ranked in the UK’s top 25 for research excellence (REF, 2014) and attracts students and academics from all over the world. We are committed to ethical and sustainable business and are a signatory of the UN Principles for Responsible Management Education (PRME). By studying with us, you gain more than the foundations for a successful career in marketing management; you are part of a movement that seeks to make organisations better places to do business.

Course Details - Modules

Many of our courses offer a choice of optional modules to tailor your learning experience. More information about these can be found on the University of Essex website.

Course Details – Assessment Method

Assessment Methods are not listed for this Course.

Course Details – Professional Bodies

Professional Bodies are not listed for this Course.

How to Apply

26 January This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application Codes

Course code: NN2M

Institution code: E70

Campus Name: Colchester Campus

Campus code:

Points of Entry

The following entry points are available for this course:

Year 1

Year 2

Entry Requirements for Advanced Entry (Year 2 and Beyond)

Entry Requirements for Advanced Entry are not listed for this Course.

International applicants

Standard Qualification Requirements

Including Standard Level Mathematics or Maths Studies grade 4 or above (if not taken at Higher Level). Maths in the IB is not required if you have already achieved GCSE Maths at grade C/4 or above or 4 in IB Middle Years Maths. We are happy to consider a combination of separate IB Diploma Programmes at both Higher and Standard Level. Exact offer levels will vary depending on the range of subjects being taken at higher and standard level, and the course applied for. Please contact the Undergraduate Admissions Office for more information.

Entry requirements for students studying BTEC qualifications are dependent on subjects studied. Advice can be provided on an individual basis. The standard required is generally at Distinction level.

In addition all applicants require GCSE Mathematics at grade C/4 or above (or equivalent).

Please click the following link to find out more about qualification requirements for this course

Minimum Qualification Requirements

Minimum Further Information are not listed for this Course.

English language requirements

Test Grade AdditionalDetails
English Language Entry Requirement Information are not listed for this Course.

Unistats information

Student satisfaction : 40%

Employment after 15 months (Most common jobs): 60%

Go onto work and study: 90%

Fees and funding

England 9250.0 Year 1
Northern Ireland 9250.0 Year 1
Scotland 9250.0 Year 1
Wales 9250.0 Year 1
Channel Islands 9250.0 Year 1
EU 17700.0 Year 1
International 17700.0 Year 1

Additional Fee Information

Fees displayed are for 2021-22 entry. Fees will increase for each academic intake and each academic year of study.

Provider information

Wivenhoe Park
Address2 are not listed for this Course.
Address3 are not listed for this Course.
Colchester
CO4 3SQ

Career tips, advice and guides straight to your inbox.

Join our newsletter today.